31
Dec 2019
How to Build an Invincible Brand
December 31, 2019
Brand invincibility isn’t something that happens instantaneously. It takes a culture that values crisis management on which this month’s guest is an expert. Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. She sits down with host Rhoan Morgan, to discuss how companies can build an invincible brand that can withstand crisis in all forms.
Here is the link to the free guide Melissa mentions in this episode: https://melissaagnes.com/crisis-ready-formula-for-responding-to-emotional-relatability/
About Rhoan's guest:
Melissa Agnes, Crisis Management Advisor and Keynote Speaker, Agnes Day
Author of Crisis Ready: Building an Invincible Brand in an Uncertain World, Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection. Agnes is a coveted speaker, commentator, and advisor to some of today's leading organizations faced with the greatest risks.
