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Sales Lead Management Radio

Aug 2020

Without a Sales Engagement Platform CRM is Just a Database

August 24, 2020

Darryl Praill, CRO VanillaSoft on SLMA Radio

Most sales managers believe that a CRM system is all they need to manage prospect leads.  Sales engagement software, however, solves the salesperson’s human failings that hamper sales success.  Sales and Marketing managers should listen to this program.

About Darryl Praill

Darryl Praill is the Chief Revenue Officer at VanillaSoft, the industry’s most established Sales Engagement Platform. As an accomplished award-winning marketer, a Sales World Top 50 Keynote speaker, a 2020 top 10 SaaS Branding Expert, a Top 19 B2B Marketer to Watch in 2019, a social media influencer, a category-leading podcaster, and a serial entrepreneur. Darryl has raised almost $100 million in venture capital, acquired, merged and taken companies public, been hired and fired, and worked for companies of all sizes.  Praill is the host of the very popular podcast, INSIDE Inside Sales,

About VanillaSoft

VanillaSoft’s signature queue-based technology has helped sales teams achieve three times more contact attempts, a 100% increase in calls and 30% less lead decay than with other systems.   Perfecting Lead Routing with Queue-based Technology drives the salesperson’s successful use of VanilaSoft Technology.

VanillaSoft was born and remains to this day the most powerful sales engagement platform on the market.  VanillaSoft’s core philosophy and development process is centered around a single concept: The Power of Simplicity. By focusing on simplicity, we allow our customers to achieve increased productivity, higher contact rates, and better sales accountability. Intuitive and easy-to-use, the VanillaSoft sales engagement platform keeps your sales team busy and focused on engaging your leads and growing revenue.


SLMA Radio is hosted by James Obermayer of Funnel Media Group which is a program on the Funnel Radio Channel.  Funnel Media Group is the sponsor of SLMA Radio

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